

Chris Baird


International Women's Day 2025: Carla Guerrera
When Carla founded Purpose Driven Development in 2016, she set out to challenge the status quo in real estate. More than just a consultancy, her company became a vehicle for shifting power dynamics, ensuring that communities—particularly First Nations, faith-based organizations, and nonprofits—could retain control over their land and

International Women's Day 2025: Zoe Brook
When Zoe Brook made the leap from a high-profile private developer to launching her own consulting business, she stepped into the unknown with a mix of confidence, risk, and intuition. Now, approaching two years in, she’s thriving as a leader in the real estate industry while navigating the complexities

Top NYC New Development Brokerages in 2025
Today’s elite New Development brokerages in NYC have diverse history, with some having served the NYC market since the early 1900s and others rising to notoriety within the last two decades. New York developers typically outsource the sales and marketing duties of their projects to brokerages, relying on these

5 Minutes with Maddy Darby
Any company is only as strong as the people that comprise it. Our team's dedication and hard work is what allows us to keep serving our customers to the degree we can. As a result, we want to showcase them and their incredible talents.
Maddy Darby, Customer Success

Integration Announcement: Proxima HQ
We’re thrilled to announce that Spark is partnering with Proxima HQ! Together, we believe that our joint collaboration can propel the standard of New Development sales & marketing to new heights.
Integration Overview
Through this partnership, users of both platforms will gain two key functionalities:
1) Seamless integration between

Spark Spotlight: Alicia Paysse
Alicia Paysse, Vice President of Development, Sales & Marketing at Cervera, is the latest guest in our Spotlight Series. Beginning her career in the aftermath of the 2007 housing market crash, Alicia’s willingness to help those affected ultimately helped her climb the ranks to her current position as VP.